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Recession Alters Recipe for Small Biz Success


Posted on Feb 10, 2009

In a February 10 NY Times article (and as discussed in our blog), 3 veteran venture capitalists suggest that in order to compete - and thrive - in this economic downturn, small or start-up businesses cannot merely put out a great idea or product; their marketing platform must focus on how they can save their clients or consumers money.

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